Sign Here: Direct Repair Programs Denver CO
Though many shops are hesitant to join direct-repair programs, most consumers like the convenience and don't particularly care where their car gets repaired - as long as it gets done fast. Does this consumer apathy mean shop owners should focus less energy on consumers and worry more about positioning their businesses for the future?
Enermodal Engineering Inc
(303) 861-2070
1554 Emerson St
Denver, CO
Enermodal Engineering Inc
(303) 861-2070
1554 Emerson St
Denver, CO 80218
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Maxx Media Solutions
(720) 985-6947
1100 Grant St., #408
Denver, CO
Mc Lagan & Co
(303) 832-6090
677 Emerson St
Denver, CO
Mc Lagan & Co
(303) 832-6090
677 Emerson St
Denver, CO 80218
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Planet Management Consulting
(303) 237-4303
1045 Lincoln St
Denver, CO
Planet Management Consulting
(303) 237-4303
1045 Lincoln St
Denver, CO 80203
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Ron Judish Assoc
(303) 830-6895
1070 Downing St
Denver, CO
Ron Judish Assoc
(303) 830-6895
1070 Downing St
Denver, CO 80218
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Beecher Carlson Holdings Inc
(303) 388-5688
1655 Lafayette St Ste 200
Denver, CO
Beecher Carlson Holdings Inc
(303) 388-5688
1655 Lafayette St Ste 200
Denver, CO 80218
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RBSCo
303-832-7272
1490 Lafayette St.,
Denver, CO
Henry Krupp and Company
303-282-6265
521 Marion St.
Denver, CO
Tangent Services
(303) 388-7049
321 E 18th Ave
Denver, CO
Tangent Services
(303) 388-7049
321 E 18th Ave
Denver, CO 80203
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Jordon Perlmutter & Co.
(303) 595-9919
1601 Blake Street, Suite 600
Denver, CO
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Though many shops are hesitant to join direct-repair programs, most consumers like the convenience and don't particularly care where their car gets repaired - as long as it gets done fast. Does this consumer apathy mean shop owners should focus less energy on consumers and worry more about positioning their businesses for the future?
By Tony Passwater
12/1/2002 Today's world is certainly much different than it was 12 years ago. The introduction of direct repair programs (DRPs) and the difference in how you market your services has required change and frustrated many. Frustrated or not, you still need to learn what your options are using this "new way" of doing business and how to pursue those options - even if your state currently doesn't have DRPs. To Be or Not to Be
The first thing you need to do is make a decision: - "Do I place my emphasis on obtaining and keeping only DRPs?"
- "Do I choose to not market to DRPs and take the ÔOwn the Vehicle Owner' Customer Approach"?
- "Do I try to do both?"
Most shops I've become familiar with over the years have tried to do the last option, and they're constantly analyzing their DRPs' percentage to their business and worrying if they have too many eggs in one basket. They often end up leading a very paranoid business life, with all their energy being consumed by these concerns. But these concerns aren't totally unfounded. Let's face it, if we don't provide adequate service and value to the customer - whether... |
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